On June 25, 2002, a panel at the National Arbitration Forum (NAF) ordered that the domain name popularmachanics.com be transferred from "notorious typosquatter" John Zuccarini to Hearst Communications, Inc., owner of U.S. trademarks for Popular Mechanics and the domain name popularmechanics.com. This case is a clear endorsement of the principle that a trademark need not be identical to a domain name for a trademark holder to have rights in such domain name. For a copy of the NAF decision, visit: http://www.arbitration-forum.com/domains/decisions/113293.htm. Concerned about your company's trademarks, contact Marijo Coates of DWW.

E-TIPS® ISSUE

02 07 18

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